Monday, December 3, 2007

WWF - Dream


Copy: "We fight every day for our extinction.
We have a dream. A planet without endangered species and environments to be protected, where human beings have learnt to live together with nature.
We dream of a world that will have no more need of us."


Agency: Y&R, Rome
Creative director: Alessandro Canale
Art director: Anna Di Cintio
Copywriter: Simone Bartolini

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