Binboa Vodka - Into The Night

Copy: "Binboa Vodka: The night is ours."
(Binboa Vodka: La noche es nuestra)

Into the night 78% of people repeat themselves, repeat themselves, repeat themselves.
(En la noche, el 78% de las personas se repiten lo que ya han dicho, repiten lo que ya han dicho, repiten lo que ya han dicho)

On a night out 95% of party goers meet new people, 5% remember their names afterwards.
(En una noche de marcha, el 95% de los que van a fiestas conocen a gente nueva, el 5% recuerda sus nombre después)

Into the night 82% of people think their voice is stage-worthy.
(En la noche, el 82% de las personas cree que su voz es suficientemente buena como para dar un recital)

Agency: Rafineri, Istanbul, Turkey
Creative Directors: Ayse Bali & Murat Cetinturk
Art Director: Ozer Yalcinkaya
Copywriter: Gorkem Yegin
Illustrator: Pelin Kirca

Published: December 2009

Sete Léguas Boots - Enemies

Copy: "Feet have a lot of enemies. Protect yourself."
(Los pies tienen multitud de enemigos. Protégete)

Agency: Talent, São Paulo, Brazil
Executive Creative Director: João Livi
Creative Director: Leo Macias
Art Director: Fábio Rodrigues
Copywriter: Antonio Nogueira
Art Buyer: Mario Coelho
Illustrator: Pedro Junior (Boreal)
Photographer: Eduardo Rodrigues

Audi Quattro - Banana Squid

Agency: DDB, Istanbul, Turkey
Creative Director: Karpat Polat
Art Directors: Polat Gulkas, Edward Sedelius, Ferhat Deniz Fors & Andres Vergara
Illustrator: Cansu Kaykac

Hot Wheels - Big Boy

Agency: Ogilvy, Mexico
Chief Creative Officer: José Montalvo
Executive Creative Director: Miguel Angel Ruiz
Creative Director: Abraham Quintana
Head Art Director: Iván Carrasco
Art Directors: Mario Salgado & Jaime González
Copywriter: Abraham Quintana
Planner: Javier Macías
Producers: Alejandra Diaz & Ereth Bolaños
Photographer: Diego Arrigoni

Land Rover - Beyond

Copy: "Land Rover. Go Beyond."
(Land Rover. Ve más allá)

Advertising Agency: Y&R, Beijing, China
Chief Creative Officers: Marcus Rebeschini & Nils Andersson
Executive Creative Director: Nils Andersson
Creative Directors: Mike Shackle & Graham Lang
Art Director: A S Anam
Copywriters: Nils Andersson & A S Anam
Illustrators: Raul Pardo (Cream/Wishing Well)
Photographers: Kerry Wilson & Sebastian Siah
Typographers: Raul Pardo & Lee Aldridge

Dequadin Throat Lozenge - Match

Copy: "Dequadin Throat Lozenge. Apologize to your throat."
(Pídele disculpas a tu garganta. Dequadin Throat Lozenge)

Agency: Ogilvy, Kuala Lumpur, Malaysia
Chief Creative Officer: Gavin Simpson
Executive Creative Director: Daniel Comar
Art Director: Yee Wai Khuen
Copywriters: Donevan Chew & Paul Lim
Producer: Koh Kiam Seng
Illustrator: Khuang Soon (Cubiz)

WWF - Biodiversity And Biosafety Awareness

Copy: "What will it take before we respect the planet?"
(¿Hasta donde vamos a llegar antes de comenzar a respetar al planeta?)

Agency: Ogilvy, Paris, France
Executive Creative Director: Chris Garbutt
Art Director: Emmanuel Bougnères
Copywriter: Edouard Perarnaud
Art Buyer: Laurence Nahmias
Illustrators: Mathieu Javelle & Stephane Balesi
Photographer: Raphael Van Butsele
Typographer: Sid Tomkins