Wednesday, May 7, 2008

Kofukan Therapy Center - Shiatsu


Copy: "Press to Relax. Shiatsu Kofukan."
(Presiona para relajarte)


Shiatsu is a millenary relaxing technique that means "finger pressure". Uppon pressing any point of this poster, we hear a sound similar to that of ribs cracking.
The poster has two sheets of bubble wrap behind it.
(El Shiatsu es una técnica milenaria de relajación que significa "presión digital". Al presionar cualquier punto de este poster, se puede oir un sonido similar al de las costillas crujiendo.
El poster tiene dos hojas de plástico de burbujas detrás
)

Advertising Agency: Quê, Rio de Janeiro, Brazil
Art Director: Fernando Freitas
Copywriter: Chiquinho Lucchini
Photographer: Rodrigo Paredes

Released: April 2008

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