Children’s Cancer Institute Australia - Story time

Copy: "Every child deserves to live happily ever after. Donate today."
(Cada niño merece vivir feliz para siempre. Dona hoy)

Jack and Jill ran up the hill and found a cure for cancer.
(Jack y Jill corrieron colina arriba y encontraron una cura para el cancer)

Rock-a-bye baby on the tree top. When the wind blows my cancer will stop.
(Duermete niño, duermete ya, cuando despiertes el cancer se ira)

Agency: OgilvyOne, Sydney, Australia
Creative Director: Simon Bloomfield
Art Director: Karolina Bukowiecka
Copywriter: Shelley Dodd
Illustrators: Steven Nuttall & Anton Petrov
Retoucher: Parkar Akhalak

Published: September 2008