smart - 90° Parking

Copy: "90 degree parking. Only for smart owners.
smart. Open your mind."
(Parking a 90 grados. Sólo para los dueños de un smart.
smart. Abre tu mente)

Agency: Ponto de Criacao, Brazil
Creative Directors: Ana Paula Marques & Margit Junginger
Art Director: Nando Zenari
Copywriter: Margit Junginger
Photographer: Luis Moretti
Producer: Richard Denami
Art Buyer: Silvana Santos
Planner: Juliana Nappo
Media Director: Lusia Nicolino
Project Manager: Francine Novo

Published: June 2010

Public Awareness - Home

Agency: Ponto de Criação/fluor, São Paulo, Brazil
Creative Director/Copywriter: Guto Araki
Art Director: Reinaldo Pina
Illustrator: Tribbo Post
Photographer: Ricardo Carvalho
Audio: Comando-S

Aired: January 2009