General Electric Refrigerators - Write-on

Copy: "GE Write-on. The refrigerator for those who like to express themselves."
(GE Write-on. La nevera para aquellos a los que les gusta expresarse)

(¡No toques la tarta!)


(Descongela las albóndigas)


(Compra cerveza)


(Hay pasta en el tupperware)

Agency: Neogama BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas & Wilson Mateos
Art Director: Felipe Zambon
Copywriter: Raphael Quatrocci
Illustrators: Antônio Ezequiel, Pablo & Roberto Jun
Photographer: Marcus Hausser
Digital Retouching: Carlos Morelli