Viral Hope

Copy: "Hope. Don't trash it.
Patients in Africa are dying to get their hands on your unused HIV meds."
(Esperanza. No acabes con ella
Hay pacientes en África que se mueren por hacerse con tus medicinas del VIH sin usar)

Client: The Starfish Project
Agency: Cline Davis and Mann, LLC, New York, USA
Creative Directors: Glenn Batkin & Chris Palmer
Art Director: Paul Correia
Copywriter: Adam Siers
Illustrator: Edel Rodriguez

Published: December 2007