Volkswagen Cross Polo

Copy: "An offroad car, not necessary for offroad people."
(Un coche todoterreno, no necesariamente para gente todoterreno)

Agency: DDB Berlin, Germany
Copywriters: Ricardo Wolff & Frederico Aramis
Art Directors: Gabriel Mattar & Izabella Cabral
Creative Director: Dennis May
Executive Creative Directors: Stefan Schulte & Bert Peulecke
Chief Creative Office: Amir Kassaei
Photographer: Sven Schrader