Toyota Yaris - Bootboxing

Agency: Iris Sydney, Australia
Creative Director: Tom Hoskins
Creatives: Sarah Parris & Juliet McLaren
Production Company: Check the Gate
Producer: Sam Myers
Director: Marty M
Digital Director: Romi Shepherd

Sony Ericsson - Raining Music

Copy: "There's music in the air.
Unlimited tracks direct to your mobile. PlayNow plus, the music service from Sony Ericsson."
(Hay música en el aire.
Temas ilimitados directamente a tu móvil. PlayNow plus, el servicio musical de Sony Ericsson)

Agency: Iris London, Uk
Creatives: David Dyer and Mark Dickens
Head of Moving Image: Torri Stewart
Agency Producer: Jane Rattle
Directors: Ben & Joe Dempsey
Producer: Ben Mann
Director of Photography: Olivier Cariou
Post-Production House: Glassworks
CG Supervisor: Vaclav Cizkovsky
Editor: Joe Guest (Final Cut)
Sound House: Adelphoi

Wonderbra - Billboard

Copy: "D to G. Because we're more than a handful."
(De la D a la G. Porque somos mas que un puñado)

The ‘models’ for the billboard were recruited via a call to action for women of all shapes and sizes to attend an open photoshoot. More than a thousand women attended the day, while further girls were recruited online via by a cheeky viral and a microsite (www.wonderbra.co.uk/world), that allowed them to email their own photo to join the billboard images.
The microsite also plays host to an online version of the billboard advert that allows the models to zoom in to see themselves.
(Las "modelos" para el anuncio fueron reclutadas mediante una llamada a la acción a mujeres de todos los tamaños y tallas para atender a una sesión de fotos abierta. Mas de mil mujeres atendieron a la misma, mientras que otras tantas fueron reclutadas vía online a través de un anuncio viral y el sitio web www.wonderbra.co.uk/world que las permitía mandar su foto por email para formar parte de las imágenes del cartel.
El sitio web además alberga una versión online del cartel que permite a las modelos hacer zoom y verse a sí mismas)

Advertising Agency: Iris, London, UK