Tuesday, February 26, 2008

WWF - Sponge


Copy: "A single golf course sucks away 15.000m3 of water!
Golf courses absorb millions of cubic metres of water. However in southern Turkey they are planning to build several courses, the underground water resources are extremely limited. Take action. Help us stop them."
(Un solo campo de golf absorve 15.000m3 de agua!
Los campos de golf absorven millones de metros cúbicos de agua. Aún así en el sur der Turquía están planeando construir varios en lugares donde los recursos subterraneos de agua son extremadamente limitados. Actua. Ayúdanos a paralos.
)


Advertising Agency: Ogilvy&Mather, Istanbul, Turkey
Creative Director: Tibet Sanliman
Copywriters: Ergin Binyildiz & Cengiz Pulgu
Art Director: Can Pehlivanli
Photographers: Nejat Talas & Ugur Vidinligil

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