Copy: "Senses danger and increases braking power. BAS PLUS."
(Presiente el peligro e incrementa el poder de frenado)
Agency: Jung von Matt/Neckar, Stuttgart, Germany
Executive Creative Director: Michael Ohanian
Copywriter: Robert Herter
Agency Producer: Vanessa Fischbeck
Producer: Bernd T. Hoefflin
Production Company: Element E
Director: Alex Feil
Director of Photography/Lighting/Camera: Marc Achenbach
Editor: Timo Fritsche
Editing Company:firsteight
Music: Maximilian Olowinsky, Felix Müller & Florian Lakenmacher - "Supreme Music" Sound Design/Arrangement: Ben Meinhof (A.R.T Studios)
Postproduction: firsteight & Acht Frankfurt