BMW Motorrad

"BMW R 1200 RT. Make the world go round."
(BMW R1200 RT. Haz que gire el mundo)


"BMW R1200 R. Find your own way out.“
（BMW R1200 R. Encuentra tu vía de escape)

Agency: D'Adda, Lorenzini, Vigorelli, BBDO, Italy
Creative Director: Luca Scotto di Carlo
Art Director: Anselmo Tumpic
Copywriter: Marco Venturelli
Photographer: Paolo Franco

Published: January 2008