China Environment Protection Foundation

Copy: "Let the hills be the hills and the rivers be the rivers."
(Dejemos que las colinas sean colinas y los rios sean rios)

Agency: JWT Shanghai, China
Creative Director: Yang Yeo
Art Directors: Lillie Zhong & Yong Liang Yang
Copywriters: Jacqueline Ye & Rachael Freire
Designer: Sean Tang
Print Producers: Hester Lim, Liza Law, Joseph Yu & Tao Shen
Illustrator/Photographer: Yong Liang Yang


"All of us are ignorants, but we don't all ignore the same things."