"The secret of attraction."(El secreto de la atracción)
"Your car will be the envy of the neighborhood."(Tu coche será la envidia del barrio)
"Be part of an exclusive club."(Forma parte de un club exclusivo)
"Stay in the sun as long as you want."(Quédate tomando el sol tanto tiempo como quieras)
Copy: "Loto. Fulfilling what advertising has always promised."
(Loto. Haciendo realidad lo que la publicidad ha prometido siempre)
Agency: JWT, Santiago, Chile
Creative Directors: Matias Lecaros & Sergio Rosati
Art Directors/Copywriters: Matias Lecaros, Sergio Rosati & Tomás Neely
Illustrator: Abel
Published: October 2007
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