Copy: "Whatever it's touched, you touch."
(Toques lo que toques, es cosa tuya)
(Toques lo que toques, es cosa tuya)
Client: Safeguard Antibacterial Hand Soap
Agency: Saatchi & Saatchi, Petaling Jaya, Malaysia
Executive Creative Directors: Adrian Miller & Edmund Choe
Copywriter: James Yap
Art Director: Ian Lee
Photographer: Edmund Leong (Untold Images)
Account Supervisors: Tina Tong & Diana Boo
Designer: Xuxulyn
Retoucher: James Teoh (Untold Images)