Grupo Ermita Association for Alzheimer in Guatemala - Lost

Copy: "If they could help themselves, we wouldn’t ask you."
(Si se pudiesen ayudar a sí mismos, no te estaríamos pidiendo ayuda)

Agency: Wurmser Ogilvy & Mather, Guatemala
Creative Director: Ramiro Eduardo
Art Director/Photographer: Alex Barrera
Copywriters: Alex Barrera & Ramiro Eduardo