Copy: "Doing things differently leads to something exceptional."
(Hacer las cosas de manera diferente lleva hacia algo excepcional)
Agency: TBWA\Chiat\Day New York
Creative Chief Officer: Mark Figliulo
Creative Directors: Rob Baird, Kris Wixom, Alisa Wixom & Hoj Jomehri
Art Directors: Hoj Jomehri, Thiago Zanato, Hoj Jomehri, Kris Wixom, Rob Baird & Mark Figliulo Copywriter: Alisa Wixom
Executive Producer Media Arts: Matt Bijarchi
Producer: Ellen Fitzgerald
Production: MJZ
Director: Rupert Sanders
Executive Producers: Eric Stern & David Zander
Producers: Laurie Boccaccio & Amanda Slamin
Director of Photography: Greig Fraser
Production Designer: James Chinlund
Editorial: Spot Welders
Editor: Neil Smith
EP: Tommy Murov
Assistant Editor: Marlo Nespeca
Visual Effects: Mass Market
Executive Producer: Christine Schneider
Producer: Luisa Murray
Lead Artist/Shoot Supervision: Thibault Debaveye
2D Artists: Sarah Eim, Pilon Lectez, Eric Almeras, Melissa Huerta, Scott Baxter & Jeff Kim
3D Artists: Clay Osmus & Kyle Cassidy
Color Correct: MPC – Motion Picture Company
Final Color: Mark Gethin
Mix: Audio Engine
Sound Engineer - Robert DiFondi
Production Company: Interactive Arts
Videographer/Editor: Jordan Bloch