Natural Gas - Wool

Copy: "Who gives you the very softest heat?
Naturally, you choose Natural Gas."
(¿Quién te proporciona el calor más cálido?
Naturalmente, tú elijes Gas Natural)

Agency: TBWA, Brussels, Belgium
Creative Director: Jan Macken
Art Director: Michael Mikiels
Copywriter: Eric Maerschalck
Agency Producers: Mieke Vandewalle & Laurent Van Ausloos
Production Company: Lovo Films
Director: Olivier Babinet
Producer: Bert Brulez
Director of Photography: Frank Van den Eeden
Music: Etienne Charry

Fevicol Adhesives - Moustache

Copy: "50 years of building bonds."
(50 años creando uniones)

Agency: Ogilvy & Mather, India
Creative Directors: Piyush Pandey, Abhijit Avasthi & Rajiv Rao
Art Directors: Sameer Sojwal & Ganesh Nayak
Copywriters: Amitabh Agnihotri & Suyash Khabya
Servicing Team: Vivek Verma,Pratik Mehta & Ramanathan Sridhar
Media: Mediaedge:cia
Director: Prasoon Pandey
Production House: Corcoise Films
Music Director: Dhruv Ghanekar

Acciona - Re_Acciona

Copy: "Re_born, re_invent, re_solve, re_double, re_think, re_establish, re_concile, re_allocate, re_claim, re_conquer, re_imagine. Re
Acciona. Renewable energies, water, infrastructure."
(Re_nace, re_inventa, re_suelve, re_dobla, re_capacita, re_ivindica, re_concilia, re_ilusiona, re_clama, re_organiza, re_imagina. Re
Acciona. Energías renovables, agua, infraestructuras)

Agency: McCann Erickson, Madrid, Spain
Creative Director: Juan Carlos Salas
Art Director: David Fernandez
Copywriter: Virginia Mosquera
Agency Executive Producers: Diego Mañas & Luis Felipe Moreno
Production Company: Garlic.tv
Director: Marcelo Burgos
Director of Photography: Pancho Alcaine
Executive Producer: Alvaro Gorospe
Production Manager: Chema Sayago
Editor: Pablo Plant
Music: Jose Battaglio (Heaven)
Post Production Company: Serena Digital
VFX Supervisor/Lead Flame Artist: Emilio Perez
CG Lead: Fernando Jariego

Medal Paints - Right Colour

Copy: "The right colour matters."
(El color adecuado importa)

Agency: Lowe Bull JHB, South Africa
Creative Director: Rui Alves
Art Director/Illustrator: Chris Charoux
Copywriter: Eoin Welsh

Published: August 2009

Blue Ocean Paper Recycling Technology

Copy: "Blue Ocean Paper Recycling Technology.
Helping paper come back more useful."
(Tecnología de Reciclaje de Papel Blue Ocean.
Ayudando a un retorno del papel más útil)

Agency: Grey Beijing, China
Executive Creative Director: Chee Guan Yue
Creative Director: Dan Fang
Art Directors: Dan Fang, Shi Yuan He & Chee Guan Yue
Copywriters: Dong Hai Liu, Jeffery Kwek & Chee Guan Yue
Photographer/Retoucher: Edward Loh

Published: February 2009

Sympatex - Nature's Problems

Copy: "Nature already has enough problems. Don't bother it with more.
100% recyclable outdoor equipment.
Sympatex. If nature had a choice."
(La naturaleza ya tiene demasiados problemas. No la molestes con más.
Equipación 100% reciclable.
Sympatex. Si la naturaleza pudiera elegir)

Agency: Serviceplan Hamburg, Germany
Creative Directors: Maik Kähler, Christoph Nann, Alex Schill & Axel Thomsen
Art Directors: Maik Kähler & Roman Becker
Copywriters: Christoph Nann & Marietta Mandt-Merk

Agricultural Marketing Board of Flanders - Garage

Copy: "People always dance to music from their youth.
So you know what's awaiting you.
Start drinking milk now.
(La gente siempre suele bailar música de su juventud.
Así que ya sabes lo que te espera.
Empieza a beber leche ya)

Agency: Duval Guillaume Brussels, Belgium
Creative Directors: Peter Ampe & Bottez Katrien
Creation: Hans Kerkhoff & Raoul Maris
TV Producer: Emily Rammant
Production Company: Latchodrom
Director: Manu Coeman
Producer: Yves Legrève
Sound: Phile Bokken / Sonicville

Coral Anti Mold Paint

Copy: "The chances of mold decorating your ceiling are minimal."
(La probabilidad de que el moho acabe decorando tu techo es mínima)

Agency: Leo Burnett, Brazil
Art Director: André Gola
Copywriter: Carla Cancellara
Creative Director: Ruy Lindenberg

Yamaha F300

Copy: "Yamaha F300 Outboard. Sea climber."
(Fueraborda Yamaha F300. Escala el mar)

Agency: 1861united, Milan, Italy
Creative Directors: Roberto Battaglia & Pino Rozzi
Art Director: Marrollo Alice
Copywriter: Serena Toppeta
Photographer: Joan Garrigosa

Published: January 2008

National Grid - Polar Bear

Agency: Mullen, Wenham, MA, USA
Chief Creative Officer: Edward Boches
Executive Creative Director: Mark Wenneker
Group Creative Directors: Stephen Mietelski & Michael Ancevic
Art Director: Michael Ancevic
Copywriter: Stephen Mietelski
Director of Broadcast Production: Liza Near
Agency Broadcast Producer: Erika Whitters
Agency Account Service: Drayton Martin, Julie Carney & Kelly Dickens
Broadcast Production Company: HKM (Los Angeles)
Director: JacobsBriere
Director of Photography: Stefan Czapsky
Executive Producer: Ned Brown
Producer: Line Postmyr
Location: Los Angeles
Stock Footage: BBC, Footage Bank, National Geographic, Thought Equity & Getty
Editorial: Final Cut (NYC/LA)
Editor: Stephen Berger
Assistant Editor: Georgia Dodson
Executive Producer: Kiayan Reuter (NY producer: Melati Pohan)
Post Production: CO3 (Los Angeles)
Colorist: Stefan Sonnenfeld
Online Editor: Brickyard (Dave Waller)
Visual Effects: D-Train (Los Angeles)
Compositor: Dan Connelly
Artist: Ben Gibbs
Producer: Shannon Preece
Audio Post: Nylon (NYC/Australia)
Mixer: Dave Robertson
Assistant Producer: Karena Cameron
Music Production & Sound Design: Nylon

Aired: June 2008

Rohan Mihira

Copy: "Homes with natural light."

(Casas con luz natural)

Client: Rohan Mihira builders and real state
Agency: Ogilvy & Mather, Bangalore, India
Creative Directors: Anil Thomas, Malvika Mehra & Amit Akali
Art Director: Ajesh N
Copywriters: Anil Thomas & Kunj Shah
Photographer: Rocky Chandy

Published: October 2007

Tal'at Mustapha Construction - Future

Copy: "We build for the future."
(Construimos para el futuro)

Agency: Strategies, Cairo, Egypt
Creative Director/Art Director: Ahmed Mokhtar

Consol Energy

Copy: "America's power starts with us."
(El poder de América comienza con nosotros)

Agency: Brunner, Pittsburgh, USA
Executive Creative Director: Jay Giesen
Creative Directors: Dave Kwasnick & Dave Vissat
Art Directors: Derek Julin & Eric Schlauch
Copywriter: Eric Schlauch
Photographer: Tom Cwenar
Stock: Shutterstock
Retouching: Dwight Pritchett

Published: August 2008

Cooperativa Agrícola de Itu - Trees

Copy: "Nothing grows by chance. Use ITU fertilizers."
(Nada crece por casualidad. Utilice fertilizantes ITU)

"Money + Bad taste + Sweet ride = Nouveau riche"
(Dinero + Mal gusto + Cochazo = Nuevo rico)


"Karaoke + Camera + Internet = Shame"
(Karaoke + Cámara + Internet = Vergüenza)


" Middle Aged Woman + Kids + Divorce = Silicone"
(Mujer de mediana edad + Hijos + Divorcio = Silicona)


"Workaholic + Wife + Personal trainer = Cheating"
(Adicto al trabajo + Esposa + Entrenador personal = Cuernos)

Client: Cooperativa Agrícola de Itu
Agency: Lew'Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowics, André Laurentino, Mani Fadel, Victor Sant'anna, Felipe Luchi, Luciano Lincoln & Braulio Kuwabara
Art Director: Mozar Gudin
Copywriter: Tomas Correa
Illustrators: Alex Voltolino, Fabio Abram, Will Murai, Eduardo Baroni & Gelmi

Published: September 2007

Repsol YPF - Colour

Copy: "It's such a part of your daily life that there's a colour named like it.
50 years of Repsol Butane Gas."
(Ha pasado a ser parte de tu vida de tal manera que hay un color llamado así.
50 años de Gas Butano Repsol)

Agency: Young & Rubicam, Madrid, Spain
Creative General Director: Nicolás Hollander
Creative Director: Laura Garcia
Art Director: Marta Serrano
Copywriter: Lorena Serrano

Published: 2007

Associated Ready Mixed Concrete

Beep beep, goes the car.
Choo choo, goes the train.
What are you looking at? Goes the concrete truck.
Windows down. Radio cranked. 20 tons of concrete. Nobody's got a problem with you.

(El coche dice Beep beep.
El tren dice Choo choo.
El camionero dice ¿Que estás mirando?
Las ventanillas bajadas. La radio encendida. 20 toneladas de cemento. Nadie tiene problemas contigo)

No self-respecting man goes home reeking of mousepad and toner cartridge.
Now hiring concrete truck drivers.
We need you. Mankind needs you.

(Ningún hombre que se precie de serlo vuelve a casa echando pestes del ratón y del toner.
Ahora estamos contratando conductores de camión.
Te necesitamos. La humanidad te necesita.)

Agency: O'Leary and Partners, USA
Creative Directors: Eric Spiegler & Deirdre McQuaide
Art Director: Paul Christensen
Copywriter: Matt McNelis
Photographers: Paul Christensen & Andrea Caillier

Published: December 2007

Intertool - Cheese

Copy: "Toughest drills from Switzerland.
http://www.intertool.ch/"

Agency: Ogilvy, Frankfurt
Creative Directors: Helmut Himmler & Lars Huvart
Art Directors: Helmut Himmler & Minh Khai Doan
Copywriter: Lars Huvart
Photographer: Thomas Strogalski